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Geotab Logo
Geotab

Geotab

Composite Score
7.8 /10
CX Score
8.1 /10
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Category
Geotab
7.8 /10

What is Geotab?

Reduce fuel costs and take fleet efficiency to new heights.

Company Details

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Awards & Recognition

Geotab won the following awards in the Fleet Management category

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Geotab Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Geotab.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

3
Since last award

97 Plan to Renew

5
Since last award

77 Satisfaction of Cost Relative to Value

4
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Geotab?

4% Negative
12% Neutral
84% Positive

Pros

  • Inspires Innovation
  • Saves Time
  • Respectful
  • Fair

Feature Ratings

Average 79

Fuel Management

83

GPS Tracking

80

Asset Management

79

Vehicle Management

78

Vendor Management

78

Fleet Maintenance

77

Cargo Management

76

Driver Management

76

Inventory and Field Parts Management

74

Order Management

73

Dispatch Management

72

Vendor Capability Ratings

Average 78

Ease of Data Integration

82

Quality of Features

81

Business Value Created

80

Ease of Implementation

80

Ease of IT Administration

79

Breadth of Features

78

Vendor Support

77

Product Strategy and Rate of Improvement

77

Availability and Quality of Training

75

Usability and Intuitiveness

75

Ease of Customization

74

Geotab Reviews

Suma v.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2025

Why Geotab Stands Out in Fleet Telematics

Likeliness to Recommend

9 /10

What differentiates Geotab from other similar products?

Geotab’s Marketplace is like an app store for fleet management. It offers a huge variety of extra features you can add to customize your system based on your specific needs. Whether you need tools to help follow government regulations, track fuel usage to save money, monitor your vehicles and assets in real-time, or industry-specific solutions for things like construction, delivery, or public transport Geotab has you covered. This flexibility means businesses of all sizes can tailor their fleet management setup to work exactly how they need it, without being stuck with a one-size-fits-all system.

What is your favorite aspect of this product?

Geotab isn’t just about tracking vehicles and collecting data—it helps businesses actually use that data to make smarter decisions. Instead of just showing where a vehicle is, Geotab analyzes patterns and provides useful recommendations. For example, it can suggest better routes to avoid traffic, helping drivers reach their destinations faster while using less fuel. It can also track fuel consumption and identify wasteful driving habits, like excessive idling or harsh acceleration, so businesses can cut unnecessary costs.

What do you dislike most about this product?

Geotab regularly updates its software to improve security and add new features, which is a good thing. However, these updates sometimes change how the system looks or works, which can be frustrating for users. If you’re already comfortable with the way things are, you might have to re-learn certain features or adjust to a new layout. This can slow things down, especially for businesses that rely on Geotab daily. Employees may need extra time to get used to the changes, and in some cases, updates can temporarily affect workflows until everyone adapts.

What recommendations would you give to someone considering this product?

If you’re thinking about using Geotab for your fleet, don’t rush into a full rollout right away. Instead, start by testing it with a small number of vehicles first. This trial run allows you to see how the system works in real-world conditions without making a big commitment upfront. You’ll get a better understanding of its features, learn how to navigate the platform, and identify any challenges before applying it to your entire fleet. This approach also gives you time to adjust settings, customize reports, and ensure that everything runs smoothly.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Ronald K.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2025

It is a highly customizable fleet management sol.

Likeliness to Recommend

10 /10

What differentiates Geotab from other similar products?

Extensive third party integrations Scalability for any fleet size

What is your favorite aspect of this product?

Customization and deep data analytics

What do you dislike most about this product?

Customizable dashboards and reports

What recommendations would you give to someone considering this product?

Geotab shines with customization and analytics, so take the time to explore its full potential.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Pavithra R.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2025

Fantastic product

Likeliness to Recommend

8 /10

What differentiates Geotab from other similar products?

Advanced Data Analytics: Geotab stands out for its powerful analytics capabilities. It collects a wide range of data points from vehicles, including speed, fuel consumption, driver behavior, engine diagnostics, and location data. Using this data, Geotab’s platform provides deep insights into fleet performance, helping businesses optimize routes, reduce fuel costs, and improve driver safety. Its analytics tools are sophisticated and help fleet managers make data-driven decisions.

What is your favorite aspect of this product?

My favorite aspect of Geotab is definitely its advanced data analytics. The way Geotab harnesses data from vehicles—tracking everything from driver behavior to fuel consumption and engine diagnostics—gives fleet managers deep insights that can significantly improve operational efficiency. The ability to take raw data and turn it into actionable insights, like optimizing routes or improving driver safety, is a game-changer for businesses looking to streamline their fleet operations and reduce costs.

What do you dislike most about this product?

One of the main drawbacks of Geotab is the complexity of its platform, especially for businesses that are new to fleet management or don’t have a dedicated team to manage it. While the wealth of data and features is incredibly powerful, the platform can feel overwhelming at times, and it may take a bit of time to get fully comfortable navigating and configuring everything. For smaller businesses or those without technical expertise, the initial setup and learning curve can be a challenge.

What recommendations would you give to someone considering this product?

Geotab is well-suited for fleets of all sizes, but it’s particularly beneficial for larger or more complex operations that need advanced data analytics, real-time tracking, and detailed reporting. If you have a smaller fleet, carefully consider whether the platform’s robust capabilities and pricing align with your needs. For smaller operations, a simpler system might suffice.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Unique Features
  • Efficient Service

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