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Semrush

Semrush SEO Writing Assistant

Composite Score

8.1 /10

CX Score

8.5 /10

12 Reviews Write a Review

Claim Software

What is Semrush SEO Writing Assistant?

SEO Writing Assistant is a smart writing editor that helps you optimize your copy for engagement and SEO. The SEO Writing Assistant (SWA) gives any writer the ability to check the SEO potential and originality of a piece of content in real time and also determines how easy to read that piece of text is to users.

Company Details

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Semrush SEO Writing Assistant Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+99 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush SEO Writing Assistant?

0% Negative

0% Neutral

100% Positive

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Feature Ratings

Average 80

Long Form Content Generation

Multi-Language Support

Artificial Intelligence and Natural Language Processing

Customization

Auto-Completion and Predictive Text

Integration

Collaboration

Article Summarizer

Plagiarism Checker

Text Personalization

Style and Tone Suggestions

Vendor Capability Ratings

Average 82

Ease of Implementation

Ease of Customization

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of IT Administration

Usability and Intuitiveness

Vendor Support

Breadth of Features

Business Value Created

Availability and Quality of Training

Semrush SEO Writing Assistant Reviews

Role: Student Academic
Industry: Education
Involvement: End User of Application

Validated Review

Anonymous Reviewer

Submitted Jul 2025

The only way to make content better !

Likeliness to Recommend

10 /10

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

Toluwanimi A.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Sep 2025

A Powerful All-in-One Tool That Shines in Real-Tim

Likeliness to Recommend

8 /10

What differentiates Semrush SEO Writing Assistant from other similar products?

because it offers collaborative, and AI-augmented writing experience, that’s directly in the tools you already use

What is your favorite aspect of this product?

If I had to pick it would be its real-time, data-driven recommendations while you write

What do you dislike most about this product?

So the biggest “dislike” about Semrush really that it’s an add-on tied to a pricey plan

What recommendations would you give to someone considering this product?

Semrush’s SEO Writing Assistant is powerful—but most effective when integrated thoughtfully into your content workflow rather than adopted blindly. Start small, build habits, and use real performance data to fine-tune your use of its features.

Pros

Helps Innovate
Reliable
Saves Time
Client Friendly Policies

Role: Sales Marketing
Industry: Consulting
Involvement: Business Leader or Manager

Validated Review

Anonymous Reviewer

Submitted Sep 2025

Great for Basics, But Not Enough for Bigger Writi

Likeliness to Recommend

10 /10

Pros

Helps Innovate
Performance Enhancing
Enables Productivity
Trustworthy

Semrush SEO Writing Assistant

What is Semrush SEO Writing Assistant?

Company Details

Need Assistance?

Semrush SEO Writing Assistant Ratings

90 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+99 Net Emotional Footprint

How much do users love Semrush SEO Writing Assistant?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Long Form Content Generation Prompt content creation with a single word or basic instructions and receive a list of fully-drafted responses.

Multi-Language Support Recieve content or translate text into multiple different languages.

Artificial Intelligence and Natural Language Processing System recommends automated similar ideas, idea clustering, automated personalized user recommendations on content, and more.

Customization Allows users to customize the writing assistant's suggestions based on their specific writing style or preferences.

Auto-Completion and Predictive Text Software offers suggestions for the next word or phrase as the user types based on context and commonly used phrases.

Integration Customize existing to include Word/Google docs.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Article Summarizer Receive summaries of any type of content, followed by drafted responses to content-specific prompts.

Plagiarism Checker Compares text to billions of web pages and content databases for matches between your text and existing texts.

Text Personalization Generate different versions of existing text to find the most effective wording for specific situations, and expected traffic based on competitor data.

Style and Tone Suggestions Ensures consistent brand identity across all content and that all work remains true to the brand's pre-established voice.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Semrush SEO Writing Assistant Reviews

The only way to make content better !

Likeliness to Recommend

Pros

Toluwanimi A.

A Powerful All-in-One Tool That Shines in Real-Tim

Likeliness to Recommend

Pros

Great for Basics, But Not Enough for Bigger Writi

Likeliness to Recommend

Pros

Most Popular Semrush SEO Writing Assistant Comparisons

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Feature Ratings

Long Form Content Generation

Multi-Language Support

Artificial Intelligence and Natural Language Processing

Customization

Auto-Completion and Predictive Text

Integration

Collaboration

Article Summarizer

Plagiarism Checker

Text Personalization

Style and Tone Suggestions

Vendor Capability Ratings

Ease of Implementation

Ease of Customization

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of IT Administration

Usability and Intuitiveness

Vendor Support

Breadth of Features

Business Value Created

Availability and Quality of Training